¸£ÀûÑÇÖÞ¹ú²ú¾«Æ·

Page 1 of 403

What’s TikTok’s next campaign? Elon students have a few ideas

May 19, 2026

Working with TikTok and Elon alumna Julia Denick ’15, students in Professor Lee Bush’s Strategic Campaigns courses spent the spring semester developing campaigns designed to help brands and businesses better understand the platform’s influence on consumer discovery and purchasing decisions.

At Elon, a little something extra leads to a new venture

May 15, 2026

After a trip to Ecuador, two ¸£ÀûÑÇÖÞ¹ú²ú¾«Æ· students, Bernardo Vargas-Lopez and Juan Daniel Chiriboga, began building YAPA, a plant-based energy drink shaped by friendship, curiosity and mentorship.