Technology always starts out as a solution in search of a problem. No one needs this stuff yet [the Internet]. Billions of dollars will be lost in this market.
Predictor: Caruso, Denise
Prediction, in context:A 1995 article in Sales & Marketing Management quotes California new-media analyst Denise Caruso saying: ”Technology always starts out as a solution in search of a problem. No one needs this stuff yet [the Internet]. Billions of dollars will be lost in this market.”
Biography:Denise Caruso’s column,”Digital Commerce,” appeared in the New York Times in the 1990s. She also ran Spotlight and was the executive producer of Agenda, a conference held annually for interactive media industry executives. (Author/Editor/Journalist.)
Date of prediction: June 1, 1995
Topic of prediction: General, Overarching Remarks
Subtopic: General
Name of publication: Sales & Marketing Management
Title, headline, chapter name: Quotables
Quote Type: Direct quote
Page number or URL of document at time of study:
This data was logged into the Elon/Pew Predictions Database by: Butler, Lawrence